How to Setup a Digital Printing Business in Nigeria 2021 : Current School News

How to Setup a Digital Printing Business in Nigeria 2022

Filed in Articles by on May 23, 2022



– Setup a Digital Printing Business –

Digital Printing Business in Nigeria: Digital printing is one business that’s lucrative in Nigeria perhaps, because of the high demand for printing work. Here, thousands of Nigerians at one point or another request for printing service.

How to Setup a Digital Printing Business in Nigeria 2021

How to Setup a Digital Printing Business in Nigeria 

The steps on how to set up a digital printing business in Nigeria is as follows

1. Have a Reasonable Capital

I’ll be straight with you. Without money, the dream of starting a printing business or any other business in the world won’t be near possible.

Money is the big guy and you have to have it in other to start a good digital printing business. Not only do you have to have money, but the money also needs to be reasonable.

I am not saying the money should be big, am saying it should be reasonable enough to start a good business. I mean you won’t just have twenty thousand and you’re thinking of opening a digital printing business, it won’t work.

You see one major problem with businesses in Nigeria is the lack of enough funds when starting a business.

If you need to set up a good business, you got to spend a reasonable amount of money. You need to make it look good, nice, and classy.


2. The Location.

No matter how good, nice, and classy your digital printing business look, if it’s not in the right location, you won’t make money from it, so location is very fundamental.

When starting a digital printing business, always look for somewhere accessible, somewhere people can easily locate. If possible, put it in the town’s heart, you’ll make a lot of money.

I mean think about, would you want to go to a printing shop that is far off the city or in a place where people don’t live? Your answer would be negative. So get a good location and start that business.

3. Get a Good Graphic Artist / Worker

You don’t want to employ someone who knows nothing about the job. The outcome would be poor job delivery, which will eventually drive away customers. Never settle for less, look for a good graphic designer and other experienced workers.

Don’t just employ anyone. Test them practically to know if they can deliver. If they don’t, look for another set of people who can do the work well.

4. Market Your Business

Mrs A probably doesn’t know there’s a wonderful digital printing shop or firm just down the road because he wasn’t informed.

Marketing your business makes the world know about what you do and the result would be people trooping into your firm.

Get a good signpost to advertise your business. It mustn’t be a big signpost, even a small one would do. If you have enough cash, advertise it on radio stations and television stations where the business is situated.

Make invitation cards and flyers, and distribute them to the public. Talk to people about your business. Just make sure people know about your business.

5. Job Well Done

Always make sure you deliver a good job. Nothing keeps and brings more customers like when they’re satisfied with your work. You won’t even need to do the talking and convincing of people. Your customer would do it for you.

If mister John is satisfied with your work, he’ll refer you to his friend Mathew and so also is Mathew. Job well done is a promoter and marketer on its own. It promotes and markers you even without you knowing.


6. Explain Your Business

Like I said, never settle for less. Expand your business territory. Make sure it is situated in major locations and areas in your state.

Nothing would be better than a person locating your business in any area closest to him. I mean, it would make everything easy and faster, plus you’ll be going big.

7. Charging for Jobs

One major strategy you can use for an effective business is the price. Your work price should not be higher than the amount it should be and if you want people trooping into the firm or shop, reduce the price for a period of months or week.

You’ll be amazed at the result. If Mrs. is doing his work 2000 naira, you can do your own 1905 naira. The important thing is to get as many customers as possible.

8. Get Good Working Machines and Equipment

When starting a digital printing work, pay attention to the equipment and machine you use for delivering people’s work. Make sure it is good and in working condition.

Don’t use a machine that is damaged or not in good working condition because it will reduce the quality of the job and that won’t be good for business.

Getting a new machine would be very good but even if you can’t afford a new one, get an already used one but make sure it’s in working condition.

9. Have a Good Internet Connection

You need a good internet connection to start digital printing work in Nigeria. You can’t do everything on your own, sometimes you just need to look into other people’s work online to get a new idea, plus you need an internet connection to do some certain printing jobs.

10. Be Polite, Friendly and Gentle When Handling Customer

People appreciate when they’re been respected. Nobody would want to with someone that is hostile and bad-mannered. You need to treat your customers with love and respect if you want them to be back for another job.

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FAQs on Setup a Digital Printing Business

Below are the frequently asked questions on setup a Digital Printing Business

1. Is printing a profitable business?

On average, a printing business owner can earn around $100,000 a year.

2. What is digital printing shop?

Digital printing is a method of printing from a digital-based image directly to a variety of media.

3. What is digital printing technology?

What is digital printing? Digital printing is printing digital-based images directly onto a variety of media substrates.

4. How many types of printing are there?

When it comes to professional printing processes, there are three main types: Offset litho printing. Digital Printing. Screen printing.

5. Is screen printing a good business?

Starting a small screen printing business at home can be a lucrative endeavor. With a small initial investment, plenty of motivation, and a solid marketing plan, you can launch your own screen printing business and turn a profit in no time.

6. Do digital prints sell well on Etsy?

A great way to generate passive income while waiting to sell a physical product is to offer digital art prints, and Etsy is a great place to sell digital items.

7. How much profit does a printing business make?

If you want to start this business from home, then you can easily start with an investment of about Rs 50 to 70 thousand. With this, you can earn a profit of 30 – 40 thousand rupees every month.

8. Is digital printing eco friendly?

This oil-based ink requires a variety of chemicals for cleaning up and is not as sustainable and eco-friendly because of the potentially hazardous wastes it creates.

We believe this article was informative. Kindly share to friends on all your social media platforms. Best regards! 

CSN Team.



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