Corporate Social Responsibility (An Instrument to Improving Organizational Image)
Corporate Social Responsibility (An Instrument to Improving Organizational Image).
ABSTRACT
The study has been able to explore the full impact of the corporate social responsibility as an instrument that creates a good image of an organization. It position CSR as the foundation on which the goodwill of an organization is well established.
The study is an attempt to see if corporate social responsibility addresses the need to take cognizance of all the principle of ethics and morality in business. The problem associated with this study is the opposing views of classical school of thought and socio economic school of thought
The classical school of thought believed that corporate social responsibility should not be performed by the firms as they are not expected to be interested in social issues. After all people are in business making money and there is no reason to divert firms profits into social and economic issues.
The socio economic school of thought opined that firm must perform social responsibility to justify the mutual relationship between its environment where is operates.
It advances that the only way to compensate the society and show concern for its welfare is by paying attention to pollution, destruction of red wood trees, little fishes that may become extinct etc.
TABLE OF CONTENT
TITLE PAGE i
CERTIFICATION ii
DEDICATION iii
ACKNOWLEDGEMENT iv
ABSTRACT v
CHAPTER ONE
1.0 BACKGROUND OF THE STUDY 2
1.1 PROBLEM ANALYSIS 3
1.2 PURPOSE OF THE STUDY 3
1.3 RESEARCH QUESTIONS 3
1.4 HYPOTHESIS OF THE STUDY 4
1.5 SIGNIFICANCE OF THE STUDY 4
1.6 LIMITATION TO STUDY 4
1.7 DEFINITION OF TERMS 5
1.8 BRIEF DETAIL OF THE CASE STUDY 6
CHAPTER TWO
2.0 INTRODUCTION 7
2.1 THE CONCEPT OF CORPORATE SOCIAL RESPONSIBILITY 7
2.2 BENEFIT OF CSR 10
2.3 ELEMENT OF CSR 10
2.4 CLASSICAL SCHOOL OF THOGHT 12
2.5 FACTORS FOR HAVING CSR IN AN ORGANIZATION 13
2.6 PARTIES INVOLVE IN CSR 13
2.7 CATEGORIES OF CSR 14
2.8 BENEFITS OF CSR TO AN ORGANIZATION 16
CHAPTER THREE
3.0 INTRODUCTION 17
3.1 RESTATEMENT OF RESEARCH QUESTIONS AND HYPOTHESIS 17
3.2 RESEARCH DESIGN 18
3.3 ATTRIBUTE OF STUDY POPULATION 18
3.4 SAMPLING DESIGN AND PROCEDURE 18
3.5 SOURCE OF DATA 19
3.6 DATA COLLECTION INSTRUMENT 19
3.7 ADMINISTRATION OF DATA COLLECTION SCHEDULE 20
3.8 METHOD OF DATA PROCESSING STATISTICALLY 20
3.9 JUSTIFICATION OF STATISTIC TOOL 21
3.10 LIMITATION OF THE METHODOLOGY 21
CHAPTER FOUR
4.0 DATA ANALYSIS AND PRESENTATION OF RESULT 22
4.1 INTRODUCTION 22
4.2 RESPONDENT CLASSIFICATION AND CHARACTERISTIC 22
4.3 ANALYSIS OF RESPONSE 23
4.4 HYPOTHESIS TESTING 38
CHAPTER FIVE
5.0 SUMMARY, CONCLUSION AND RECOMMENDATION
5.1 FINDINGS 43
5.2 CONCLUSION 44
5.3 RECOMMENDATION 44
REFERENCES 46
QUESTIONNAIRE
INTRODUCTION
For an organization to be highly reputable within the society it exist, the conceptual meaning of corporate and social responsibility must be well understood and must be carried out consistently.
The continuous commitment by business organization to have an ethical conduct and add to economic development while improving the quality of the workforce and their family as well as if the local community and society at large.
Social responsibility has been seen as an integral part of wealth creation process if managed properly should enhance the healthy competiveness of business and maximize the value of wealth creation to society.
It strictly focuses on the impact of how you manage your business outside the scope of the business operations. It is an ethical conduct where by companies decide voluntarily to contribute to a better society and a conducive environment.
Social responsibility is also a concept where by companies integrate social and environmental concerns in their business operation and in their interaction with their stakeholders on a voluntary basis.
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