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Factors Affecting Consumer Behaviour and Acquisition of Household Equipment in Imo State

Factors Affecting Consumer Behaviour and Acquisition of Household Equipment in Imo State. ABSTRACT¬†¬† The objective of this study is to find out the factors affecting consumer¬†behaviour and the acquisition of household equipment in Imo state. This piece of work is of a great interest to the researcher because the researcher is a consumer of household […]

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The Impact of Instagram on Consumer Buying Decisions

The Impact of Instagram on Consumer Buying Decisions. Abstract This research is an attempt to find out if Instagram influences consumer buying behavior using Aun Undergraduate students who were enrolled into the spring 2018 academic session. To find out the number of students registered for the spring 2018 session, Mr Yakubu Ayuba was contacted in […]

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