Highest Paying Marketing Jobs in Digital Marketing
Marketing Jobs in Digital Marketing – Marketing is one of the most diverse career paths you can pursue. No matter what kind of background, skills, or strengths you bring to the table, chances are there’s a marketing role out there that would be the right fit.
Another benefit of going into marketing is that you don’t always need a degree to break in.
Besides, unlike fields like engineering or medicine, the academic degree you hold doesn’t necessarily need to correlate with what you do in your job every day.
If you are just getting started in marketing, entry-level marketing positions already have relatively competitive pay: the average base pay for marketing assistants, according to Glassdoor salary data, for example, ranges between $32,000 and $55,000 per year.
Not only does marketing offer a huge variety of opportunities if you are willing to put in the work and make your way into senior positions, but there are also a lot of high-paying opportunities.
According to the Bureau of Labor Statistics. Read on to learn more about the leading executive jobs in marketing that often come with very healthy paychecks.
1. Digital Community Manager
National Average Salary: $46,402 per year
Primary Duties: Community managers are responsible for maintaining and developing online communities related to a brand or company.
Another interpretation of this title is a person who is responsible for representing a brand in online properties such as social media, reviews, forums, and more.
Companies with this position: Viacom, Monster Energy, NBC Universal
2. Media Planner
National Average Salary: $56,111 per year
Primary Duties: Media planners are responsible for identifying optimal patterns, times, and platforms for distributing a marketing campaign.
They typically work for a marketing or advertising agency for one or more clients.
Companies with this position: BuzzFeed, Cramer-Krasselt, RPA
3. Content Marketing Manager
National Average Salary: $57,506 per year
Primary Duties: Content marketing managers are responsible for developing and executing content strategies for a company to meet its sales goals.
The content might include items such as blogs, videos, photos, infographics, and more that is then distributed through various media.
Companies with this position: Google, Intuit, Facebook
4. Social Media Manager
National Average Salary: $50,391 per year
Primary Duties: Social media managers are responsible for overseeing and developing social media strategies for a brand.
They might work at a marketing agency or directly at a company to increase and maintain the health of their social media presence.
Companies with this position: Athleta, WeWork, Regus
5. Public Relations Manager
National Average Salary: $53,389 per year
Primary Duties: Public relations managers are responsible for managing a company’s public-facing image.
They complete tasks such as developing relationships with key publishers, writing press releases, and manage potentially damaging situations.
Companies with this position: Centene, Macy’s, Amazon.com
6. Data Analyst
National Average Salary: $68,326 per year
Primary Duties: Data analysts collect and interpret data for various business functions.
The difference between a scientist and an analyst is that analysts simply perform data collection and interpretations as opposed to analyzing risk and providing decision recommendations.
Companies with this position: Tronc, Humana, Adobe
7. Brand Manager
National Average Salary: $69,895 per year
Primary Duties: Brand managers are responsible for developing and maintaining the way a brand is perceived. They will work closely with design, marketing research, and public relations teams to increase and strategically position a brand in the market.
Companies with this position: Red Bull, PepsiCo, Belk
8. Account Manager
National Average Salary: $62,053 per year
Primary Duties: Account managers might work for agencies or publishers and are responsible for managing a book of business made up of one or more clients.
They might also be responsible for upselling or carrying out renewal sales to ensure the client meets sales goals.
They should manage a client’s campaign to ensure their marketing and advertising goals are met.
Companies with this position: Aarons, Verizon, Dell
9. Global Marketing Manager
National Average Salary: $63,494 per year
Primary Duties: Global marketing managers are responsible for focusing on a brand’s international marketing presence.
They oversee and maintain operations between multiple marketing managers who are responsible for different markets.
Companies with this position: Deloitte, Aramark, Uber
10. Digital Strategist
National Average Salary: $64,460 per year
Primary Duties: Digital strategists identify a business’s goals to develop and execute digital marketing plans.
While they might solve problems with both traditional and digital marketing products or services, their main focus is working with digital tactics.
Companies with this position: IBM, Gallup, Google
11. Product Marketing Manager
National Average Salary: $109,289 per year
Primary Duties: Product marketing managers are responsible for developing talking and presentation points for sales representatives to sell a product.
They create sales collateral and train sales professionals on the best ways to market a set of products for upselling, renewals, and booking new business.
Companies with this position: Old Navy, Honeywell, Microsoft
12. Market Analyst
National Average Salary: $69,911 per year
Primary Duties: Market researchers study selling and buying patterns as they develop in our market.
They translate economic and financial trends to make product and messaging decisions for a business.
Companies with this position: JLL, Aflac, Citi
13. Business Analyst
National Average Salary: $78,072 per year
Primary Duties: Business analysts are responsible for identifying and interpreting data to make important business decisions.
They work with many different departments including finance, marketing, and sales.
Companies with this position: Accenture, Cisco, Boeing
14. Data Scientist
National Average Salary: $127,764 per year
Primary Duties: Data scientists collect and interpret information to understand the statistical risks of business decisions.
They are responsible for providing recommendations to top executives and other management regarding finances and other business development decisions.
Companies with this position: Wells Fargo, KPMG, Nielsen
According to Forbes, to ensure that you have the skills, knowledge, personality, experience, and energy that companies are looking for in the highest paying marketing jobs, make sure you build your qualifications at a top-tier MBA program concentrated in marketing before working your way up to these executive-level positions.
15. Marketing Director
National Average Salary: $83,903 per year
Primary Duties: Marketing directors are responsible for leading marketing groups to ensure processes run efficiently and both team and employee’s personal goals are being met.
Companies with this position: Chick-fil-A, Comcast, AT&T
To ensure that you have the skills, knowledge, personality, experience, and energy that companies are looking for in the highest paying marketing jobs, make sure you build your qualifications at a top-tier MBA program concentrated in marketing before working your way up to these executive-level positions.
Kindly provide us with your phone number and email address in the comment box below.
Share this article too with your friends on social media such as Facebook, Twitter, or Google+. share button below.
CSN Team.
